We refer to it euphemistically as “social networking”, but let’s be more blunt. Facebook has changed the world. Granted it has moved from a universe inhabited by youth to the home of everyone’s great aunt, a storage facility for family photos and a world where pets have their own pages. That doesn’t change the fact that liking and friending are now key concepts for getting along in contemporary society.

As I understand it, the object of the game here is to get more and more people to like my page, and as they do they comment on or share things I post and it gets increasingly easier to get even more people (you know, actual strangers) to like me too. It sounds a little like playing Risk or Monopoly. If I get enough momentum going, I take over the world. And maybe after awhile one of these likers even buys a book.

Why wouldn’t you like somebody’s Facebook page? The biggest reason is that you rightly fear getting a deluge of stupid posts from them that clutter up your news feed. It has happened too often to me, and after a few days of junk I most emphatically do NOT like the product, person or page. So obviously this marketing approach requires ongoing thought and courtesy on the part of the poster, or a “now I actually hate you” button provided for the general masses.

In spite of these difficulties, I’d like you to like me. Fear not for your news feed. I am a delicate poster, aware of your sensibilities. I promise to be barely a flutter in your daily Facebook life, and if possible an enjoyable one at that.

So please. Like me. I’ll like you back. 🙂